‘You don’t discover new continents without having the courage to lose sight of old coasts.’ This quote from André Gide is our guiding principle. We have a clear set of goals and constantly strive to achieve them. As the market leader for travel information in Germany and Europe, we want to provide everyone on the road with reliable facts and advice, inspire them towards new discoveries, guide them to hidden gems, bring them closer to other cultures, make their trip a special experience, and thereby contribute a little to understanding among peoples and thus to world peace.
We are continually working to optimise our products and offers for our customers. The product range of our media group is cross-media, encompassing print and digital. The publishing programme includes the MARCO POLO Guides, Falk City Maps, Baedeker Guides, the ADAC Cartography, DuMont Guides, the German-language Lonely Planet Guides, the Kompass Outdoor Programme, VARTA Guides and the Shell Atlas, various travel and mobility portals, mobile applications, TV programmes and eBooks.
The three cornerstones of our strategy are:
- Strengthening the print business even further
- Expanding the digital business, and
- Developing the international business.
MAIRDUMONT was founded in 1948 and is a family business with around 400 employees. The headquarters is in Ostfildern near Stuttgart. Our distribution centre is in Ulm, and we have subsidiaries in the UK, Austria and Switzerland. Turnover of the group MAIRDUMONT was EUR 100 Millions in 2014.